News Category: Our News

  • Umesh Sripad Introduces PR1 Next-Gen Marketing Platform

    Umesh Sripad Introduces PR1 Next-Gen Marketing Platform

    Need to optimize your marketing capabilities? Let our Chief Product Officer introduce you to PR1, the ultimate next>gen solution. Designed to be cloud and industry agnostic, it’s your all-in-one SAAS machine for powerful promotion management, cutting-edge pricing strategies, and unmatched personalization experiences. Take PR1 for a test drive today: https://lnkd.in/gq6rciC8

  • PureRed’s Chief Product Officer on AI-Powered Marketing

    PureRed’s Chief Product Officer on AI-Powered Marketing

    Did you know the word “technology” was first used all the way back in 1829? You do now, because as humans we’re always learning. And with generative AI powering your data, PR1 is always learning what your customers love, and the best ways to reach them.

  • PureRed Attends Web Summit 2023 in Lisbon, Portugal

    PureRed Attends Web Summit 2023 in Lisbon, Portugal

    Recently some PureRed folks gathered in Lisbon, Portugal for Web Summit 2023. Dubbed one of the biggest tech showcases in Europe, this 4-day conference featured thought leaders from Fortune 500, government, start-ups and next-gen solutions. There was no shortage of discussion around artificial intelligence, data privacy/ownership and transformation in particular—all areas close to PureRed’s heart.…

  • National Peanut Butter Lovers’ Month

    National Peanut Butter Lovers’ Month

    Curious about what goes into capturing the perfect shot? Let’s take a look #BehindTheScenes.🎬 Between client projects, Cameron Logsdon led this test shoot inspired by National #PeanutButter Lovers Month. The goal? To capture peanut butter in a different way, while still being commercially viable. 🥃 We started by giving a bottle of Skrewball Spirits Peanut…

  • 55th Jersey Awards

    55th Jersey Awards

    The NJ Ad Club recently held their 55th Jersey Awards and guess who walked away with some serious brass 🏆🏆🏆🏆🏆🏆🏆🏆🏆🏆🏆🏆🏆🏆…. Yep, 14 total trophies, in all the categories—Social, TV, Radio, Newspaper, and OOH. We couldn’t have done it without awesome partners such as New Jersey Lottery and Sanofi (Xyzal, Nasacort, Allegra Hives). Radio CampaignNJ Lottery…

  • Summer Studio Helps Underserved Realize Art Career Success

    Summer Studio Helps Underserved Realize Art Career Success

    “Unlocking Artistic Potential: Discover How a Summer Studio Empowers the Underserved to Realize Art Career Success. Learn how this transformative program is breaking barriers and providing opportunities for talented individuals to pursue their artistic dreams. Dive into inspiring stories of creativity, resilience, and personal growth as we explore the impact of this initiative on underserved…

  • PureRed Attends the Radio Mercury Awards

    PureRed Attends the Radio Mercury Awards

    Earlier this month, finalists of the 2023 Radio Mercury Awards attended the 32nd annual ceremony held at Sony Hall in New York City, and some PureRED’ers were on-site to represent their entry in the Best Songs/Music in a Broadcast Radio Spot or Campaign for their original song in “The Pick 4-Tet” spot. Such a fun night as the event was…

  • Welcome to the team! Umesh Sripad, Chief Product Officer.

    Welcome to the team! Umesh Sripad, Chief Product Officer.

    We’re absolutely thrilled to welcome Umesh Sripad, our first-ever Chief Product Officer, to the PureRED family! With over 20+ years of experience implementing enterprise strategies for some of the most recognized brands in the world

  • PureRed Team Walks Away with a Gold Effie

    PureRed Team Walks Away with a Gold Effie

    Since 1968, the Effie Awards have honored the most effective marketing ideas in the US. Congrats to the whole PureRED team — we walked away with a GOLD Effie for Xyzal’s “Be Wise All, Take Xyzal at Night” campaign from Consumer Healthcare North America at Sanofi. Also joining the PureRED team at the celebration at…

  • PureRed Brings Home Seven Telly Awards

    PureRed Brings Home Seven Telly Awards

    PureRED, a leading marketing, data, and technology partner, took home seven prizes from the 44th annual Telly Awards this week, including one gold, one silver, and two bronze Tellys for the New Jersey Lottery, one silver award for Xyzal and one bronze for Nasacort. The Telly Awards, the world’s largest honor for video and television…